What it is
GKHT Exotics is an exotic and luxury car rental brand. Rather than owning a lot, I broker a fleet of more than 80 vehicles from partner suppliers — Ferrari 296 GTB, Rolls-Royce Cullinan and Spectre, Lamborghini Urus, McLaren, Porsche 911 GT3, Mercedes G63, BMW M4 — and deliver the car to the client instead of making them come to a dealership. The fleet runs across four markets: Los Angeles is the biggest, then Phoenix / Scottsdale, and most recently Miami and San Francisco. I also rent out one of my own cars alongside the fleet.
What I built
The brand, the positioning ("Drive Without Compromise"), the booking operation, and the website. The site is a 100+ page static build on GitHub Pages with a page for every vehicle and every market, clean URLs, structured data for every product, and social previews — built so that someone searching for a specific car in a specific city finds the right page. It's the same operator's approach I took at Team Ares: own the numbers, own the creative, own the sale.
Questions about GKHT Exotics
What is GKHT Exotics?
GKHT Exotics is an exotic and luxury car rental company owned and operated by Garrett Leake. It brokers a fleet of 80+ vehicles across Los Angeles, Phoenix / Scottsdale, Miami and San Francisco and delivers cars directly to the client.
Where does GKHT Exotics operate?
Four markets: Los Angeles, Phoenix / Scottsdale, Miami and San Francisco. Cars are delivered to the client's hotel, home or venue, with a 24/7 concierge.
Who owns GKHT Exotics?
Garrett Leake founded and owns GKHT Exotics. He built the brand, the website and the booking operation, and rents out one of his own cars alongside the brokered fleet.